Can you name that one big challenge that businesses which have deployed data analytics face? It’s not failure to get qualified data scientists or IT professionals, nor is it finding the right analytical tools. The problem confounding companies is – how to implement actionable insights derived from analytics. For businesses that have started deploying analytics, the journey starts with data, moves on to its collection, analysis and visualization, finally ending in a decision that has to be then implemented. Yet, like a decathlon athlete who fails to clear that last hurdle, many companies falter at the last mile.
How Menu Engineering can Push Up A Restaurant’s Profits In the first part of this blog post, we had read about how data analytics is being used by restaurants and fast-food chains in customer segmentation. Today, we will look at how analysis helps to build, or rather
As we did read in the first part of this blog post, the chatbot space is relatively new. Not all bots are equal, and not many are configured around Artificial Intelligence (AI) yet. But that’s gonna change real quick. Know more about chatbots and customer analytics. Reme
Today, on these pages, we are going to discuss an issue that, over the years, has come to play a leading role in the business of retail – data analytics. The immediate reason for this post is a special report – The Fine Art of Analytics – released by Boston Retail Partne
“Should your business consider streaming analytics of its big data?” With the increasing deployment of this form of analytics, your business managers may have raised this question in the recent past. If you have not concluded yet, read on. Without a doubt, thi
Data analytics was on top of the investment list of many global organizations in 2016. Express Analytics analysts took a hard look at the data landscape around them to understand the direction in which big data and analytics had moved this year. Know more about top 5 tr
Analytics helps Understand Potential of Online Channels in Direct Hotel Bookings For several years, the hotel industry’s entire pricing strategy globally was – ‘heads in beds’. The thumb rule a hotel’s general manager deployed was – no room must go vacant. Filling
A study from McKinsey states that data-driven companies have a 23-fold increased possibility of client acquisition and a 6-fold increased possibility of customer retention. A couple of blogs posts ago we had talked of how data was fast becoming a very critical component in
How to Implement Multi Touch Attribution Modeling? So does your Enterprise need a multi channel attribution strategy? Without doubt. We could extend a dozen reasons but here are two of them – the online and digital worlds have made a customer’s journey complex, different
