As a business professional, you are probably responsible for making many important decisions, whether it be something as simple as drafting a social media post for the company account or coordinating the arrival of a revolutionary product to market. But with the burden o
In 2023, the international business intelligence market size is aimed to register a value of US $28,216.8 million. It is aimed at growing to $56,200.9 million by 2023. The market value of mobile BI is predicted to reach a CAGR of 22.43% between the forecast period of 2021
With the introduction of ChatGPT-3 and DALL-E2, the majority of investors started showing interest in businesses building generative AI. Moreover, the fact is generative AI is not enough to reach the needs of the AI revolution. The success of predictive models is relevant
Data analytics has been transforming different sectors for many years, and the QSR (Quick Service Restaurant) sector is one of them. There is an increase in demand for Quick Service Restaurants (QSRs) with the change in consumption patterns, hectic schedules of people, a
Latest surveys report that the use of predictive analytics in marketing has increased after realizing its importance at the business level. Organizations looking to stay in a dynamic world use data analysis to predict upcoming shifts. Despite being predominantly used, the
Both eCommerce and retail companies struggle to track changes in customers’ preferences and constantly update themselves to serve accurate recommendations. The solution to such a problem is the use of AI-driven product recommendation engines. Both retail and eCommer
Voice of customer data is all audience feedback that is collected by an organization from its audiences via reviews, survey forms, and social media comments to realize brand reputation and sentiment. These insights can significantly impact marketing efforts, product road
According to Accenture’s report, today, 87% of businesses concur that traditional experiences won’t meet the demands and expectations of consumers. With the segmentation technology, it’s very easy to understand clients on a deeper level. It plays a key role in the
Today’s marketers have to thread the needle between providing customers an experience that is both personalized, without overstepping into uncanny levels of insight. This means you need a fresh approach to provide a unified customer experience. Speaking in marketing term
