How to Get a 360-Degree View of Customers with AI and Data?
The customer experience landscape has changed drastically. You cannot satisfy your customers with just traditional marketing elements. People don’t simply need personalization; they need it. Large volumes of data are created and scattered across all these channels. How do you analyze every data? You need to have a single view of your customers; this view… Continue reading How to Get a 360-Degree View of Customers with AI and Data?
Why is Customer Personalization Important?
Why is Customer Personalization Important? Data science is helping in rewriting the dynamics of business but in today’s fiercely competitive world the focus is on delivering a highly personalized experience to your customers. But it is no longer enough to merely talk of personalization; it is like paying lip service to the process. Instead, your… Continue reading Why is Customer Personalization Important?
Advantage For Financial Services Lies Only in Customer Satisfaction
Advantage For Financial Services Lies Only In Customer Satisfaction The results of a new poll released last week by the deVere Group show that more than half of the world’s millennials are happy to switch to, or already have, to a digital-only bank. While that may be welcome news for financial players in the online… Continue reading Advantage For Financial Services Lies Only in Customer Satisfaction
5 Ways to A Better Customer Experience
5 Ways to A Better Customer Experience In a crowded market where customers have multiple options, they need a valid reason to select your brand. How many times have your customers remarked after an interaction with your business – what an excellent experience? Whether you are a B2C or B2B company, the customer is king… Continue reading 5 Ways to A Better Customer Experience