mobile customer acquisition

Marketers: Shed Desktop Mindset, Mobile is The Tool of Customer Acquisition

Marketers: Shed Desktop Mindset, Mobile is The Tool of Customer Acquisition In 2017, approx. 197 billion mobile apps were downloaded from app stores. This type of app store competition, integrated with faster technology development in the industry, makes new customer acquisition more complicated for app advertisers. Earlier this week, PayPal’s Director of Mobile Commerce Rob… Continue reading Marketers: Shed Desktop Mindset, Mobile is The Tool of Customer Acquisition