Analysis of data no longer is a buzzword, it’s a fact of business life that brands have come to accept. Data now leads the way in most business decision making processes.
Our data modelling techniques help you leverage your business analyst tool in the most efficient way, helping you successfully drive your project outcomes.
Data feeds from clients can come in various forms – behavioral, attributive, descriptive or interactive. CMOs can base their marketing decisions using the various models under Oyster.
Our data scientists will help select different techniques for different projects and design a model, accordingly. We can make – Response Modelling, email performance model or a model for any of your marketing campaigns.