Slide 1

Oyster CDP’s

Voice Of Customer Analytics

Gain a unique competitive advantage with the advanced features of Oyster CDP’s VOCA module

Raise your brand equity with Net Promoter Score (NPS), a metric used to measure public perception of a brand on social media
Classify reviews based on location, identify & filter out fake and paid reviews to stay at the top of your game
Make use of Advanced Sarcasm Detection in social media comments & user reviews to never miss out on those hidden implications
Deploy dashboards on key consumer sentiments delivered as a corporate dashboard and utilize localized intelligence for franchisees/locations on performance relative to regional/industry benchmarks.
Integrate your VOCA output with Google Maps to improve local marketing performance without increasing ad spend.

Why use Express Analytics VOCA Module?

All sub-modules within VOCA can function independent of each other, works with simple API Integration

Identify strong & weak points of your company by using the radar graph created by combining the sentiment analysis model & topic modeling