What if your customer reviews could actually predict foot traffic?
The Cheesecake Factory was sitting on thousands of digital signals, from Google reviews to geo-data, but couldn’t connect them to what mattered most: real in-store visits.
That’s when they partnered with Express Analytics.
By integrating sentiment analysis and location intelligence, they turned passive feedback into a predictive strategy.
This is what they pulled off with the right data -
- Improved decision-making for new store openings
- Identified top experience drivers like desserts & service quality
- Optimized low-performing locations using real-time review insights
- Built dashboards to track sentiment across 300+ restaurants
Inside the Case Study –
- Why online reviews weren’t telling the full story
- Which experience factors actually drive walk-ins
- How predictive models shaped smarter expansion plans
- What location-level insights helped prioritize improvements
Want to See How Data Turned Sentiment Into Strategy?
Download the case study and see how Express Analytics helped The Cheesecake Factory act on what truly moves their customers.
