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Resources

Marketing Analytics

How To Use Propensity Modeling To Predict Customer Behavior?

Analytics Solutions

Graph Analytics To Find Hidden Patterns And Relationships In Your Data

Customer Analytics

Customer Segmentation Using RFM Analysis

Analytics Solutions

What Is Automated Machine Learning (AutoML): A Guide

Analytics Solutions

Benefits Of Using Data Fabric

AI in Marketing

What Is Named Entity Recognition (NER): Benefits, Use Cases, Algorithms

Vinay Dabhade

How Can Attribution Models Improve Your Online Marketing?

Marketing Analytics

The attribution model identifies how credit is assigned to touchpoints within the customer journey that

| 13 Oct 2021

How to Analyze And Predict The Behavior Of Consumers

Customer Analytics

The power of data analytics has enabled some businesses to predict consumer behavior by analyzing

| 10 Aug 2021

Conducting Social Media Sentiment Analysis: A Working Example

Analytics Solutions

Till a few years ago, it wasn't common practice to analyze customer sentiments. Today, sentiment

| 24 May 2021

Automatic Data Ingestion in Finance

Finance

Automatic Data Ingestion in Finance There’s no doubt that automation is changing, for the better,

| 18 May 2021

Building An Easy-To-Understand Analytics Dashboard Is Easier Said Than Done

Customer Data Platform

Building An Easy-To-Understand Data Analytics Dashboard Is Easier Said Than Done Analytics dashboards have evolved

| 01 Apr 2021

A Comprehensive Guide To Predictive Analytics

Content Type

The goal of predictive analytics is to determine the future using several techniques and tools.

| 10 Mar 2021