How Do You Drive Business Success with AI analytics
The use of AI in business analytics has allowed modern automation in the process of data discovery. The outcome is AI analytics that does the data analyst’s task without the same human constraints. Recently, AI-driven analytics has developed fast, powered by advancements
Get Ready for Future Innovations with Large Language Models
Nowadays, almost all businesses use generative AI and large language models after realizing their ability to boost accuracy in various tasks. These AI models have become the topic of social media discussions nowadays. This blog explores more on the business and commercia
Why Sports Analytics is Essential for Victory Today
Earthweb’s major data creation statistics reports for 2022 state that the daily generation of data is limited to 2.5 quintillion bytes. With the development of huge amounts of data, crucial information can be accessed by many users and let them make informed decisions.
Driving Better Results — The Power of Analytics in Advertising
In today’s digital era, the success of a brand is defined by interactions with customers. It has become a major challenge for marketers. Despite its speedy growth, it is surrounded by lost profits, wasted budgets, and poor targeting and monitoring of the operators in th
How to Use Data Analytics in the Consumer Goods Industry
In recent years, data analytics has seen exponential growth across multiple industries. The consumer goods and retail industries are among them. The implementation of data analytics in this industry is transforming the way product manufacturers operate, allowing them to
Importance of Matchback Analysis for Modern Marketers
The challenge for today’s data-driven world is to understand the effectiveness of marketing campaigns and correctly attribute customer conversations. Matchbacks play a crucial role in this situation. However, the fact is that most direct marketers are unaware of its imp
Data Analytics in the Food and Beverage Sector: Examples and Uses
In today’s digital world, data is playing a crucial role in making decisions in different sectors. One such industry that has benefited from the use of data analytics is the food and beverage industry due to the huge demand in modern society. The food and beverage sector
The Future of Recruitment: Use of AI for Better Hiring
Recruitment has become one of the toughest, most challenging, and most time-consuming functions of HR (human resources). Finding the suitable talent for the appropriate position at the right time is very important for the success and growth of any organization. Especial
How to Achieve Business Success with Customer Intelligence
Customer Intelligence (CI) is a crucial aspect of generating sales. Without it, it’s difficult to understand the expectations of customers from your brand and which message will force them to make decisions. Fortunately, it doesn’t have to be challenging to acquire cust